Virtual Book Tours

The virtual book tour has become a successful (and easy) way to market your book. There are a number of folks who do this full-time, and a number of publishers who offer it to their authors. We are always committed to new and exciting ways to market books so we have started offering this option to our authors. In the near future, we will also offer it to other authors interested in tapping into the blogosphere for attention and connections.

Note that the virtual book tour cannot guarantee sales. In reality, nothing can guarantee sales -- except maybe hundreds of thousands of dollars traditional publishers put into books they want to be bestsellers. Mind you, that backfires sometimes, too. But, if a book gets mega-attention, in hundreds of places, it's more likely to find buyers.

And that's why a VBT is a good idea. A small group of niche bloggers writing about your book - can connect you to thousands of readers. Who, if they blog, could write about you and your book, and continue the connections.

VBTs take time, effort, and management. The more bloggers you engage, the more time and effort is involved.

We'll talk more about this in future posts. Meanwhile, follow our current virtual book tour (starting on Thursday, January 10th, 2008) and feel free to join the conversation.

Comments

[Being a virtual book tour guest]

Greetings,
My name is Shamielle Alston. I am the published author of three book, all of which are on Amazon.
I would greatly appreciate the oppurtunity to be a guest on your show.
Click on the following link to view the book trailer for my second release. http://www.onetruemedia.com/shared?p=7a17f5077804ca9fc3f9e8&skin_id=1009&utm_source=otm&utm_medium=text_url

[Sandra Beckwith]

What a great idea to offer this service to your authors. A virtual book tour is a necessity for most authors today.

For those of you who like to do-it-yourself, my book publicity e-course has a section on how to set up a virtual book tour, and my new turnkey publicity workbook for authors includes a fill-in-the-blanks contact form with instructions on how to make contact with bloggers along with a sample tour interview request message.

I know that many authors like to "hire it out," though, so WME is the place to be for quality support. Good luck!

Sandra Beckwith
www.buildbookbuzz.com