Sybil F. Stershic, author of Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care, is President of Quality Service Marketing, a firm specializing in helping business and consumer service providers strengthen relationships with customers and employees. A marketing and organizational adviser with more than 30 years of experience, she provides internal marketing and marketing/strategic planning to corporate and non-profit organizations throughout the U.S. Her clients span a variety of industries, including advertising, communications, financial services, food service, government, health care, higher education, professional and social service organizations. In addition, she teaches marketing workshops nationwide. Sybil blogs about internal marketing and communications at her Quality Service Marketing blog
Sybil's Professional Background
Prior to founding Quality Service Marketing in 1988, Sybil held key management positions in advertising, marketing communications, and sales in the banking industry. (The banks she worked for, ranging in size from $500 million to $12 billion in assets, were merged into oblivion.)
Active in leadership and professional development, Sybil is a former Chairman of the American Marketing Association (AMA) and served on the U.S. Census Bureau Advisory Committee of Professional Associations. In addition to her continued involvement with AMA, she is a member of BoardSource (formerly the National Center for Nonprofit Boards) and the International Association of Facilitators.
Sybil is a Phi Beta Kappa graduate of Lehigh University where she previously was an adjunct instructor of marketing and business communications. She is a frequent speaker at national conferences and served as a judge for several national marketing awards.
Links to Articles, Reviews and Testimonials of Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care
- Article in The Morning Call, Happy employees mean satisfied customers.
- Review in The Brand Building Blog.